How to Get Your Team On Board with Sustainability Goals
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Sustainability is something more and more companies are talking about, but getting your whole team on board isn’t always easy. People get busy with day-to-day work, and even if they care about the planet, they might not know where to start. The good news is, with the right approach, you can turn big ideas into everyday actions. At planet-positive.org, they focus on helping groups understand that small steps can lead to big change.
First, start with the “why.” People are more likely to care if they understand the reason behind a goal. Share stories and numbers that show how your company’s choices affect the environment. Keep it real—don’t throw too many facts or charts at them. For example, explain how much energy it saves to switch off unused lights or how switching to reusable materials can lower waste.
Second, lead by example. If the leaders on your team aren’t doing it, no one else will want to either. If you bring a reusable water bottle to meetings or suggest walking or biking to work events, others might follow your lead.
Next, make goals simple and clear. Instead of saying, “Let’s reduce our carbon footprint,” say, “Let’s use public transport once a week,” or “Let’s recycle paper properly at our desks.” Clear steps are easier to stick to.
It also helps to make it fun. Try creating friendly challenges, like seeing who can reduce their office waste the most in a month. Celebrate small wins. Let people share what they’re trying at home too—like composting or cutting down on plastic.
Listening also makes a difference. Ask your team what they care about and what changes they’d like to see at work. You might be surprised by how many great ideas they have.
Finally, remember that progress is better than perfection. Not every attempt will succeed. That’s okay! Keep the conversation going, and give people space to learn and try new things.
By building a team culture where everyone feels part of something good, sustainability becomes less about rules and more about shared values. And when everyone is working together, even small actions can have a big impact.